Let’s be honest – when you think of what makes a sales team successful, you probably picture stellar pitches, charismatic closers, and overflowing pipelines. But you know what doesn’t get the spotlight? It’s the behind-the-scenes admin stuff that keeps the wheels turning.
And here’s the thing, a Salesforce study found that sales reps spend up to 66% of their time on tasks that aren’t actually selling. That’s right – most of their day is tied up in tasks like CRMs, scheduling meetings, or generating reports instead of, you know, actually selling.
Yeah… if that number made you wince a little, you’re not the only one, friend.The truth is, sales teams admin support to operate at their best – and outsourcing that support might just be the secret weapon to driving serious revenue growth.
The Admin Burden That’s Slowing Down Sales
Imagine this: your top-performing sales rep finally schedules a hard-to-get meeting with a big prospect. But instead of preparing for the call, they’re stuck wrestling with CRM updates, logging last week’s notes, and manually building a pipeline report for their manager. Sound familiar?
From data entry and scheduling to creating sales decks and chasing down contracts, admin work piles up fast. And while these tasks are essential, they’re not what you hired your salespeople to do. Every hour they spend behind a spreadsheet is an hour they’re not building relationships, nurturing leads, or closing deals.
No wonder sales reps only spend about one-third of their time actually selling.
Why Admin Support is More Than Just “Nice to Have”
Here’s where admin support makes a whole of difference. When you take these routine but time-consuming tasks off your sales team’s plate, you free them up to focus on what they do best: revenue-generating activities.
With dedicated admin support, deals move faster through the pipeline. Follow-ups don’t fall through the cracks. Sales reps feel less overwhelmed – and perform better. In short, admin support isn’t just about efficiency – it’s about unlocking more sales potential.
In-House vs Outsourced Admin Support: Which is Better?
Sure, you could hire an in-house admin assistant for the sales team. Let’s be honest though— essential to the business things like hiring, training, and onboarding take time, energy, and a chunk of your budget. Salaries, benefits, and office space expenses add up fast. And when turnover happens, you’re right back at square one, starting the hiring process all over again.
Outsourcing admin support sidesteps these challenges. You get trained professionals who hit the ground running, flexible support you can scale up or down, and zero overhead for things like healthcare, or paid time off. Plus, you’re tapping into global talent pools – meaning you can access highly skilled admin pros at fraction of the cost of an in-house hire.
How Outsourced Admin Support Directly Impacts Revenue
You might be thinking: “Okay, outsourcing saves time and money – but how does it actually grow revenue?” Great question.
First, more selling time means more deals closed. With admin tasks off their plate, sales reps can spend more hours talking to prospects, nurturing relationships, and moving opportunities forward. Second, faster response times lead to higher conversion rates. Third, cleaner data leads to smarter decisions. Outsourced admins keep your CRM squeaky clean, giving sales leaders real-time insights to adjust strategies and hit targets.
We’ve seen companies cut their sales cycles by up to 20% just by outsourcing routine admin work. That’s not just operational improvement – its a direct line to more revenue.
What Sales Admin Tasks Can You Outsource?
There’s a wide range of sales admin tasks perfect for outsourcing. These include CRM management and data entry, scheduling meetings and managing calendars, prepping proposals and sales decks, prospect research and lead list building, creating and updating sales reports, and following up on contracts and paperwork. But here’s the good news: if it’s repetitive, process-heavy, and eats up your day, chances are it’s something you can easily hand off.
Choosing the Right Partner
As usual, it’s important to work with the right partner. This must be someone who understands sales processes and tools, has strong data security practices, offers clear communication and reporting, and can adapt as your team scales. My advice? Steer clear of providers who treat you like a number on a spreadsheet. Trust me, you’ll know what I’m talking about when you meet one. You want a partner who’s invested in your sales team’s success, not just checking off task boxes.
Admin Support – Road to Revenue Growth
At the end of the day, admin support isn’t just about making your sales rep’s lives easier (though they’ll love you for it). It’s about creating more space for selling, improving pipeline velocity, and driving revenue. With the right outsourcing support, you get the help you need—without the extra baggage that comes along with it.
Hop on the road to revenue growth today. Let’s talk about how outsourcing admin support can help you hit your growth goals.
